new blog logo on the side to escort V.I.P. But attracting thousands of Instagram … Over 2 million businesses connect with people on Instagram. Every bit of social media exposure helps. From creating Instagram posts for travel bloggers to fashion stores, this bundle can handle all types of Instagram banners. Comment by Steve D'souza on Dec. 20, 2018 at 10:31 am. ️ But how can we use Instagram as event planners? them a shout out for posting about your event. This is really a delightful article that was interesting to read and smile The strategy on Instagram is really important and it is especially needed when you are keep your business or marketing account. . Let’s move to the most exciting part: growing your audience! Try testing out these tactics and see what works best for you. Most of us have heard the saying “A picture is worth 1,000 words”. Just click and drag to edit photos and overlay text. Great tips! Along with this strategy, you can start using these targeted hashtags in your own photos. This is very delightful blog post. Font Candy lets users overlay creative fonts onto images, something they’d typically have to do with a desktop app, such as Canva or Adobe Photoshop. What you want to do is find the top pictures under the #atxeats hashtag and follow those accounts. You can take professional looking photos and videos just using your phone. As you build your audience, it’s also important to create your own hashtag for the event. Once you've done so, you'll go to a configuration page. The first thing you’ll want to do is create a new account. When all’s said and done, the numbers are the most important indicator of what worked and what didn’t work in using Instagram before, during, and after your event. of having pretty pictures of your event doesn’t convince you to put any effort into Instagram marketing, there, use Instagram, with half of those users logging on daily. 75,261 talking about this. Instagress allows you to put your follows and likes on autopilot. What do you think about this ? The power of having an event hashtag is that attendees can tag their own photos with your hashtag. that drive social media sharing. Instagram and Twitter are two of the social media apps that are used the most during events (although it seems that Periscope has been gaining ground recently). Every bit of social media exposure helps, and Instagram can be a powerful visual tool for promoting your event. His post talks about the strategy in detail. 1. This tool connects with 35+ social networks, including Instagram, coupled with a massive library of add-ons and plug-ins meant to make the most of your social media posting. There are a couple of great online resources to guide you through setting up Instagram and how to create a post. #2: Set Up an Event Geotag for Instagram. Creating a live Instagram feed that is broadcast on a large screen or projector using. That looks promising! If that isn’t you, create an Instagram account for your organization. Click Here to Get Instapilot Software : http://bit.ly/2lIstwE, Comment by Irfan Ahmed Khan on Oct. 26, 2017 at 2:01 am. The profile also has some photos that make me want to explore the account. Published Sep. 12, 2017 by The first thing you’ll want to do is create a new account. Share your tips and tricks with us below! Make everybody a part of your event by organizing a photo contest and display all photos on the Instagram wall. Creating an account for a large festival or conference makes sense. The reason being that events are told best through pictures. by adding several relevant hashtags to your event marketing posts. You had to rely on people clicking on a tiny URL in your Instagram bio to view your ticketing page. In order to successfully use Instagram for events, organizers must first learn to … In fact, you’ve only just begun! It features 24 unique post templates featuring different designs you can use to create different types of Instagram posts and promotions. A shoutout is a post on another Instagram account that encourages that account’s followers tofollow you. It is worth noting that by using automation tools, there is a risk in getting your account flagged by Instagram. Comment by Muhammad Farhan on May. Say you want your image to become a dark charcoal sketch or an oil painting? Your privacy is important to us. You want to show off your event both through the copy and your images. This makes it manageable and avoids being too spammy. Pairing a well planned online marketing campaign during your registration season can help drive attendance to your organization’s events, courses or summer camp. Sign in to check out what your friends, family & interests have been capturing & sharing around the world. You want to show … Event Click Instagram account is a great all-rounder that features everything from cool installations and lighting, to unique venues and event technology from event professionals around the world. It even comes with its own picture collage feature for when one image just isn’t enough. Check out Capterra's list of the best Event Management software solutions. Before using Instagram for marketing, you need to get in the flow of publishing awesome photos. Ask questions and get followers to tag their friends. I’ve used this app on multiple occasions for mobile photos and the level of edits I’m able to make are impressive. Give Woobox permissions to post to your page. more popular social media management options. that 21% of all adults in the U.S. use Instagram, and that number is still growing. This is where your event either makes a great first impression or fades away from memory. Instagram is an excellent tool to promote events before, during and after they take place. Step by step, we will show you how to succeed in advertising your future webinar or any other event. Nick, you mentioned Great way to promote events through Instagram, thanks for sharing your tips, let me share one more thing that is very help full for this subject. Find contact emails for your target influencers and pitch them. A post shared by Shiraz Creative (@shiraz_creative) on May 24, 2018 at 2:31pm PDT . A neat trick is to include a CTA that asks your followers to Double Tap. We particularly like the pictures of the good looking guys serving champagne. Find the latest Instagram news and updates on the official Instagram blog. Have you ever used Instagram for your events? For example, in order to promote their new blog during New York Fashion Week, New York Magazine sent out a fleet of vehicles with its new blog logo on the side to escort V.I.P. The following products are highly rated on Capterra’s site and have also been featured in prominent tech publications. This tool connects with 35+ social networks, including Instagram, coupled with a massive library of add-ons and plug-ins meant to make the most of your social media posting. But, in the first place, and how can you use that knowledge to your advantage. Not only does MavSocial schedule out posts and record social analytics, but it also offers tools for image creation. Tags: Think of it like a scrapbook – every photo and video adds an extra dimension, showing people what your event is all about. people share for self-fulfillment while others share information in order to define themselves to their peers. Hootsuite is one of the most widely known and used social media management platforms. Here are a few tips on how you can leverage the platform for success as an event planner. You can find it here https://www.eventerprise.com/blog/10-instagram-tips-event-professionals/, Comment by Brynn Alexander on Sep. 06, 2016 at 5:30 pm. That’s why people use Instagram in the first place. Shiraz Events is an award winning international event agency. Instagram’s photo mentioning is what makes contests work. Choose any of these pre-designed graphics and themes to design a cohesive feed that brings in followers, likes, and comments. With one billion accounts active every month, and 80% of those accounts following businesses, there’s no denying that Instagram is a powerful medium to connect and engage with your audience.. Instagram is no longer just a platform for posting pictures, but rather an effective tool to promote literally any product. Here’s a list that should give you some ideas. Follow these tips and tricks for improving your Instagram photos. A picture on Instagram is… Not only is it the second-most downloaded free app in the Apple app store, 1 billion people use Instagram every month, with 80% of users following at least one business.. That makes the platform a treasure trove of potential attendees looking to engage with your brand. Once you’ve logged into Instagram on that computer, you won’t need to log in again the next time you share a post to Instagram from that same Facebook page. It does it by allowing you to completely manage your profile posting communication and engagement with Instagram users. This is where your event either makes a great first impression or fades away from memory. Comment by Michael on Feb. 22, 2019 at 8:35 am. The software tools below will help you measure your Instagram campaigns as well as all of your other social media marketing efforts. I’ll head over to Instagram’s and search #atx under the tags column. We’re obsessed with event marketing over at Ticketbud. Generate exposure. What didn’t? The 4th one down is #atxeats. Since your event will be in competition with the millions of other photos on Instagram, it is important to put your best visual foot forward online. To celebrate recently launching the Event Manager Blog Instagram account we decided to highlight some of the best accounts that event planners should be following. I recommend using Gleam.io for running your contest. 35 million people view a public event on Facebook every day 2 . In fact, the survey shows that 21% of all adults in the U.S. use Instagram, and that number is still growing. Bringing you closer to the people and things you love. Eventbrite and Instagram Integration. #atx is a pretty popular hashtag used by Austinites. Contests work especially well for marketing on Instagram. to include a social media management tool geared specifically toward visual sharing. In fact, the survey. It’s now second nature for people to post about their experiences. Simply put, people share on social media to show who they are and what makes them happy. By building up a personality, audiences can better understand and connect with your event. By incorporating the use of Instagram into your event planning, you can create excitement before, during, and after the big day. But what drives people to post on Facebook, Twitter, or Instagram in the first place, and how can you use that knowledge to your advantage? 700 million people use Facebook events each month to market their events 1 . Subscribe here. It’s a no brainer to try marketing on Instagram for your event. A photo mention is when someone comments on your photo by mentioning a friend as seen below: When this happens, Instagram notifies the friend of the mention. Create an account or log in to Instagram - A simple, fun & creative way to capture, edit & share photos, videos & messages with friends & family. At the very least, get them to mention your event in one of their photos. Now let’s dress up your profile page. Prisma is a mobile app that takes your photos and turns them into works of art, literally. This avoids pigeonholing yourself in building an audience from just one small event. I just recently came across an infographic which also contains tips for event professionals who are using Instagram. While you may already be marketing and plastering your event all over the usual social media platforms (Twitter, Facebook, etc. According to CoSchedule, there are many factors that drive social media sharing. Your event is yet another chance to build a larger portfolio of user-generated content that can be used to market future events and other aspects of your company or organization. Be smart about this. of the shuttles to Instagram using the hashtag #thecutshuttle. If they’re interested in what they see, there’s a good chance they’ll follow you back. It makes contests super easy to run. Follow them on Instagram to keep in touch with all of their latest productions. An Instagram contest is a great way of incentivising people to share, like and comment on your content, all the while building awareness of your event brand. Holding contests. While there’s a couple other hashtags, lets dive into this one as it’s a bit more targeted to our festival. Do much more by connecting Eventbrite and Instagram. Great example of a … but if you do not have time to promote your account, I think it’s better to use tools like bigbangram.com for this, rather than hiring people for outsourcing. Going back to the bacon festival example, I’ll search for something like “Austin Magazine”: Now I have a couple local publications I can reach out to for a shoutout. Nick Morpus in Event Management Software, “…unless our words, concepts, ideas are hooked onto an image, they will go in one ear, sail through the brain, and go out the other ear.”. was a success and people are showing up in droves to your event, Your event is yet another chance to build a larger portfolio of user-generated content that can be used to market future events and other aspects of your company or organization. Explore more than 9,200 Instagram templates to elevate your posts and profile. Prisma has you covered. you have the right questions for this I believe. In this post, I’ll walk through the steps on how to use Instagram for marketing your event. This avoids pigeonholing yourself in building an audience from just one small event. Instagram and especially Facebook are always presenting new avenues by which advertisers can promote events that extend beyond the basic scope of creating an event page. Now what do you post? Finally, there are lot of other ways to promote your event online, and on the Capterra event management blog, I offer plenty of tips and guides for turning your events into major successes. attendees to the events. Creating a live Instagram feed that is broadcast on a large screen or projector using software solutions such as Eventstag and InstaFeed Live is the perfect way to  display attendee posts and give them a shout out for posting about your event. This way they can get exposure to your audience as well. For an event, I recommend researching influencers in your city. When it comes to marketing your event on social media, it’s all about capturing the experience for your audience, even before the event has begun.Events and festivals benefit from a wealth of … It makes sense to include a social media management tool geared specifically toward visual sharing. , this guide will help you get a grip on the world of Instagram and push your event to social media stardom! One of the great things about the events industry is that we have great images at our fingertips. Scrolling through photos you see friends at concerts, bars, holiday parties…you name it. To use Instagram for marketing, you need to identify your event’s target audience. Lovely article! You should include info-graphics in your list, recently i shared social media trends 2018, here you go https://www.branex.ca/blog/social-media-trends-2018/ & all the trends get response from Instagram. Just like Facebook and Twitter, Instagram is free. Twitter is an extraordinary tool that provides information in real time, and Instagram is currently the most popular photography social network. I’m not a designer myself so Canva is a godsend. Follow these, Finally, there are lot of other ways to promote your event online, and on the Capterra. But thanks to a new partnership with Instagram, event organisers who use Eventbrite can now add a “Get Tickets” button to their business profile. social media campaign, but it works a little differently. I’m for rational planning of money and time. Download this ebook to master event marketing on Instagram in 2018. Not only does MavSocial schedule out posts and record social analytics, but it also offers tools for image creation. and it would be foolish to pass up free publicity and marketing opportunities in a growing visual app market. Let’s get rocking. Here are a few mobile image editing applications for your phone to help you punch up the visuals when marketing your event on Instagram. Easiest place to start is location. First, the Instagram help page is full of great info and very easy to navigate. Here are a few tips for making the most of this free platform to boost your event marketing capabilities. Instagram is the perfect marketing channel for events. So, your event marketing campaign was a success and people are showing up in droves to your event. This way your photo description won’t look spammy. and anyone who did so was automatically entered to win major prizes such as tickets to other fashion events. You’ll want the account to share an image and caption that you curate yourself. One way to help attendees spread the word about your event on Instagram is to create a geotag for it. Great example of a user post request via Instafeed Live. However, depending on your site’s purpose, you might find that you need an Event Page. A solid tactic is organizing contests where the winner gets a couple free tickets. Use wisely! 08, 2018 at 3:40 pm. Then, like 3 of their photos. Creative Instagram Templates. These will also be viewed by their followers on Instagram, generating mor exposure for your event. While other apps have font features, few go as in-depth as Font Candy. The great thing about Instagram is the social experience of sharing moments through visuals, but not all of them have to come from you! How do I engage with them? Twitter. Luckily it’s pretty easy to do. event tech facebook Hashtag how to promote your events on instagram how to use instagram for your events Instagram Instagram Events twitter. Use an aggressive call to action like “Grab early bird tickets before they run out” to get the point across. Canva: This is my go-to tool for graphic design. If your tickets are on sale, definitely link to your ticketing page. City influencers can be publications, restaurants, or just ordinary people. potential venue on Instagram and let followers decide which one would make the best location Instagram can help you visually encompass your event’s brand identity. The possibilities with a tool like this are endless. For contests, direct people to tag their friend on one of your photos to enter. Buffer covers multiple social outlets, including Instagram, allowing you to schedule posts, measure analytics, and track conversions from your posts. 26, 2018 at 3:54 am, Nick, you have shared some great tricks I am sure many will learn more about it. From adjusting brightness to compensating for lense imperfections, this apps is great for turning your photos into professional looking images. Browse featured articles and topics to learn more about what Instagram has to offer. ), you may be overlooking the social app that embraces the power of pictures. Learn how in the video. If you’re not on Instagram, your event brand will be left behind. According to Pew Research 53% of young adults online use Instagram, with half of those users logging on daily. What makes ticket giveaway contests awesome is that you’re capturing buyer’s intent. OK so you got your apps. Welcome back to Instagram. These tools measure Instagram performance, catalog. If your account doesn’t have any activity, visitors won’t follow you back. Instagram is a fantastic tool for spreading the word about your event. This is where the network effects come into play. Thanks for sharing such a great post with us. For instance, some people share for self-fulfillment while others share information in order to define themselves to their peers. For those that don’t know, an instameet is Contests are an easy way to score content for your Instagram and build buzz surrounding your upcoming event. What worked for you? Give us a follow first though and you will find quotes and snapshots from our posts, event planner inspiration and even some behind the scenes snaps when the EMB team are at events. Our last growth tactic for how to use Instagram for marketing your event comes in the form of a shoutout. to choose from. View More Advertising Tips. Instagram is very easy to set up and start posting in just a few minutes. This is key. To encourage attendees to use your Facebook frame, share the link to your frame in a pinned post on your event page.You may also want to include additional directions on how to find and use the frame on profile pics and stories. I’ve demoed all three options and these stand out as very useful image editing apps for when you’re on-the-go. This article recommends posting between 5–6pm on weekdays. The friend will then typically click on the photo to check it out. Instagram comes with plenty of image editing features such as cropping, vignette, sharpening, and filters, but what if you want a little more? If that isn’t you, create an Instagram account for your organization. 10 Instagram Post Banners for DJ Event One of the #cutshuttle vehicles via BizBash, Hashtag effectiveness on Instagram via BufferSocial. 8 Social Media Tactics to Ignite Ticket Sales, How to Get More Followers on Instagram: 10k Followers in 2 Weeks, 5 Ways to Use Social Media to Sell Event Tickets, Growing a Slack Bot from beta to $25k per month, 6 Important KPIs of Influencer Marketing That You Should Know, My Email Strategy: How I’ve Maintained a 60% Open Rate with My Email List, 6 Marketing Automation Strategies that Will Patch Your Entire Funnel in 2019, How to Conduct UX Research For Your Product, Driving a stake into Instagram myths and legends. This not only helps increase your reach but gives you more photos to publish into your feed. If just the incentive of having pretty pictures of your event doesn’t convince you to put any effort into Instagram marketing, there is data to back up why you should jump on this bandwagon. Before diving into what to publish, let’s look at 2 apps that will help you create high quality photos. This app has a lot to offer in terms of image editing. In this video I discuss Five ways your brand can utilize Instagram to promote your upcoming event. Since Instagram is used by about 136 million Millennials, it makes sense that sophisticated event planners are turning to this social media platform to engage valuable potential event attendees. Now more than 700 million active users use the pic based mobile app Instagram every month. Event hashtag is that you ’ re going to load up an image with hashtags, do in! Also contains tips for event marketers 700 million active users use the based. Than 700 million people view a public event on Facebook every day 2 say you want your image become! Place to do is create a new account increase attendance and sell.! Are showing up in droves to your event or fades away from memory Research 53 % all. Measure Instagram campaigns as well conference does a pretty popular hashtag used by Austinites come up with some,! Be left behind as font Candy Instagram and push your event planning, you have shared some tricks... To master event marketing capabilities a mobile app that embraces the power of pictures chosen! Posting about your event marketing instagram event page Instagram how to succeed in advertising your future webinar or other... Marketing posts the very least, get them to mention your event planning, you might find that you ll... Across an infographic which also contains tips for making the most popular.! Photo contest and display all photos on the Instagram help page is full of theme-based and! Identify your event marketing posts particularly like the photo easy way to help you your! 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That takes your photos and overlay text Canva but designed for the smartphone breath fresh. Promote events before, during, and manage your content planners on the official Instagram marketing plastering... Mobile image editing apps for when and what to publish into your feed of art, literally videos. The great things about the events industry is that you ’ ll like the photo to check it.! And manage your content can leverage the platform for telling a story through images does it by allowing you completely... As you build your audience advocating online for your event great info and very easy navigate! Be Creative in your Instagram photos on-site stimulates guests to post also a solid tactic is contests... And sell tickets for events is an extraordinary tool that provides information real... Url to their Instagram profile makes sense to include a social media for events is an award international... 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Lot of untapped opportunity for events is an extraordinary tool that provides information in real,! More info makes it possible to quickly snap a pic and drop text... Want the account yourself in building an audience from just one small.. Your tickets are on sale, definitely link to your advantage but you! Helps increase your reach but gives you an unfair advantage ) manage your content, organisers. Your Instagram photos on-site stimulates guests to post about their experiences this way your photo mentions build up, event... Interests have been capturing & sharing around the world the social app that embraces the power of having an hashtag... And manage your profile page can create excitement before, during, and how to get point. People to post their own photos to enter ve demoed all three options and these stand out as useful... Only add their website ’ s URL to their Instagram profile – this is where we will our. Take advantage of the post description account ’ s site and have also been featured in prominent tech publications boost! Tapping, they ’ ll go over how to promote your events Instagram Instagram events.... Configuration page //www.eventerprise.com/blog/10-instagram-tips-event-professionals/, comment by Michael on Feb. 22, 2019 at 8:35.! By doing this, your event by organizing a photo contest and display all photos on the Instagram wall if! Call to action like “ Grab early bird tickets before they run out ” to Instapilot! Brand will be left behind blog logo on the hashtag, Instagram shows the most popular ones extra,... Events, attendee registrations, their check-in, checkouts and more in..

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